The Future of Microblogging
What is microblogging?
Joi Ito described it as “the rapid communication in its purest state, with the immediacy of SMS but extremely versatile both as a stand in”. The success of this innovation lies in its ability to catch the “minute”, to a stream channel to life, relationships and thinking of its users.
This tool, derived from conventional blog, provides a link between social networks and mobile phones. In recent times, has revolutionized the blogosphere. Its users are increasing at a pace “we probably have not seen before.”
Like it or not, its advent marks a transformation in the concept of connectivity in force so far. And the struggle for power sharing on the web has just began.
Microblogging Phenomenon
A microblogging service is a web application that allows you to insert messages reduced by way of a blog post, with a limit of around 140 characters, about the size of an SMS-page and with a high refresh rate.
But the uniqueness of microblogging is not clear from the obvious from their name, but its multi-device condition. More than a blog in small, since the post is not only the web, but simultaneously, via email, mobile telephony and instant messaging.
So, may be defined as the microblogging phenomenon that occurs when you combine a blog, a social network and access it from mobile devices. The concept that has just over a year, exploded in recent months with the help of Twitter, the pioneer and most popular microblogging service.
From the beginning of the inexplicable success of Twitter that revolutionizes the concept of microblogging and the emergence of other microblogging services that struggle to get a piece of cake but fail to meet the critical mass.
Twitter, on the other hand, defines a new mode of communication. It helps obtain a more synchronous way to communicate in real time than email, but more relaxed that instant messaging.
Competition to Twitter?
Is there still a possibility for those services such as Pownce, Jaiku, Plurk, Jisko, Identi.ca, and YouAre, among others, to compete against the unstoppable growth of Twitter?
While none has yet made a feature-killer, what functionality these microblogging services have that differentiate the standard offered by Twitter?
Yes, Twitter was the first, which has the best API and it has managed to reach an acceptable critical mass where its community is stronger than the service itself. It’s pretty amazing how Twitter remains strong despite the hundreds of crashes, maintenance and other technical problems.
Pownce added groups, the possibility to send our messages publicly, at a certain contact or contacts contacts, our groups, or as a completely private messages. The great challenge was to upload files (up to date with the free account with 100MB or 250MB with the payment account), an integrated audio player in the system. It was the first time that integrated multimedia features in microblogging.
Jaiku is the boom that began on lifestreaming integrated with microblogging. The problem is that the excessive noise produced mixed messages view all did so complicated to follow, despite containing groups in its latest updates.
Plurk combines a little of everything showing images and videos with its corresponding player, a horizontal timeline to display messages while requiring greater presence and attention that the rest can see the messages read, review conversations, etc. .
Jisko Spanish is the newest microblogging service that has formed on an online community and publishing the system as open source, moving rapidly in functionality but that does not make a feature-killer beyond karma and the platform itself, insufficient to reach the critical mass. They have just released the latest revision of the system, v2, a couple of days ago.
YouAre, although I have tested during their entire development, this week will begin to send invitations and integrates a bit of all previous systems such as location, although manual, lifestreaming in a separate tab (and cleaner than Jaiku), various types of messages but limited to images, videos and links.
The question is, Will any of these microblogging services be able to stand the test of time, or be the Twitter-killer?
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Twitter struck first and gained the approval of many internet “gurus” and celebs. Until the next thing comes along, the others will be playing catch-up.
The other thing that Twitter has going for it is the simplicity factor. The others are trying to innovate and be “better” by adding more. In most cases, simplicity trumps vast feature sets because options create chaos.
What are the risks and pathways to success for a large organisation to implement something like Twitter for internal communications?
I agree with Ethan, simple is better. For something to truly blow up it has to have a reach that’s at least a little beyond the blogosphere. For that to happen, the interface must be straightforward.
Twitter definately has first mover advantage. It is going to be hard for another services to overtake them in popularity now!
Too bad Twitter is basically ALL links on every single tweet that is sent or received..
-Mike
Mike –
Twitter is what you make it. If you choose to follow link-tweeters, then that is what you are going to get.
I agree that the rest will be playing catch up with Twitter, but that doesn’t mean there isn’t opportunity. Like mentioned in the article Twitter has some technical difficulties that could be overcome with some thought and ingenuity. Gurus and pro’s like lots of things there is no reason they can’t like two micro blogging platforms. Its just showing the value and application.
I think this competition will be very beneficial for user that are interested in micro blogging. twitter have create the interest in micro blogging and it’s competitors will help to increase the quality.
I think Twitter is here to stay for awhile, but there will always be something bigger, better, and badder that comes along. As with any new thing or new opportunity, the best time to jump on board is sooner rather than later. For now, I’m sticking with Twitter because it’s simple.
There is a problem of information overload here. I think I will just focus on using Twitter. I will have too many channels to work on if I were to use them.
It holds great potential in improving online communication, collaboration and relationship building for business. Also, it offers unique opportunities for the enhancement and expansion of traditional marketing and social media marketing campaigns.MicroBlogging Services such as Twitter.
I think twitter has broken grounds, but… I just feel like there’s something more… I think perhaps in the future, we will see something that will evolve beyond Twitter. Like… I don’t foresee twitter beating facebook.
Just a few thoughts….
Till then,
Jean
I’ve heard Twitter users only return 30% of the time. Seems like it could be a fad.
I don’t agree with you Dofollow, the return rate on twitter is definitely more than 30%, Looking at the stat last week in CNN. The forecast a retention rate on a month by month to be at a staggering 45%. Do your research before putting up numbers here. Thanks
Twitter is great. It holds great potential in improving online communication, collaboration and relationship building for business. Also, it offers unique opportunities for the enhancement and expansion of traditional marketing and social media marketing campaigns.
Microblogging is a networking service that allows mobile users of cell phones and other Internet connected devices to stay abreast of activities within a group by receiving frequent published updates, typically of 140 characters or less. Text messages are uploaded to a microblogging service such as Twitter, Jaiku and others, then distributed to group members.
One of Twitter’s early selling points was the ability to send and receive tweets by cell phone. The maximum size of an SMS (text) message is 160 characters.
hello it is a best blog and in the morning future I just feel like there’s something more… I think perhaps in the future, we will see something that will evolve beyond Twitter. Like… I don’t foresee twitter beating facebook.